Eyeblaster goes big
Eyeblaster today announced the launch of Eyeblaster 5.3, the latest upgrade to its industry-leading rich media platform. Eyeblaster 5.3 includes a number of significant enhancements that make it easier...
View ArticleNew rich media formats presented
Eyeblaster has introduced the VideoStrip ad format, a teaser video within a banner unit that quietly grabs users’ attention and enticing them to interact. Upon rollover or click, the video expands to...
View ArticleKellogg’s: a banner with an advergame inside
rmg:connect Australia has developed an interesting campaign for Kellogg’s Nutri-Grain. It’ a rich media ad with an advergame inside. As Ashadi Hopper, creative director at rmg:connect, explained me,...
View ArticleEyeblaster and Pointroll announce Firefox compatibility
Rich media ads will be now available to reach a wider number of Internet users (about 97 percent). Both Eyeblaster and Pointroll have announced they have upgraded their rich media platforms expanding...
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